In brief
You can check what AI says about your business by asking ChatGPT, Gemini, Perplexity and Google AI Mode direct questions and noting every claim. To do it every week, axgeo.ai's answer accuracy checks grade each claim against a fact sheet you approve and show the source page behind any mistake.
Key points
- A manual check works for a first look, but answers change from week to week and from tool to tool.
- axgeo.ai breaks each AI answer into separate claims and grades them against your approved fact sheet.
- Each graded answer shows the source pages the AI tool used, so you know which site to fix.
- Answer accuracy checks are on every axgeo.ai plan, from £99 a month plus VAT.
The steps at a glance
- 1
Write your fact sheet
List the details customers rely on, such as address, hours, services, prices and areas covered, and agree the correct version of each.
- 2
Write the questions
Note 10 to 20 questions a customer would ask about your business or your service in your area.
- 3
Ask each AI tool
Put the same questions to ChatGPT, Gemini, Perplexity and Google AI Mode, and save each answer with the date.
- 4
Mark each claim
Split each answer into separate claims and mark each one right, wrong, out of date or missing against your fact sheet.
- 5
Open the sources
For each wrong claim, open the pages the tool cited to find where the mistake came from.
- 6
Fix and check again
Correct the source page or listing, then ask the same questions again in a week or two.
Why it is worth checking
Being named by an AI tool is only half the story. If ChatGPT names you with the wrong opening hours, an old address or prices from two years ago, a customer may act on it. Some will turn up at a closed door. Others will pick a rival who looked cheaper.
AI tools get facts wrong for ordinary reasons. An old directory listing, a news story about a past offer or a page you forgot to update can all feed an answer. The fix starts with seeing the mistake.
How to check by hand
You can do a first check in an hour. It needs a fact sheet, a list of questions and a spreadsheet.
- Write a fact sheet. List your name, address, phone number, hours, services, prices and the areas you cover. Agree the right version of each.
- Write 10 to 20 questions a customer would ask. Mix direct ones ("is your Croydon branch open on Saturday") with open ones ("best dentist in Croydon for implants").
- Ask ChatGPT, Gemini, Perplexity and Google AI Mode the same questions. Save each answer with the date.
- Split each answer into single claims. Mark each one right, wrong, out of date or missing.
- Open the pages each tool cited. The wrong detail usually lives on one of them.
- Fix the source, then ask again in a week or two.
Where the manual check falls short
The answers move. Each tool writes a fresh reply every time, and the pages it reads change too. One check is a snapshot.
The work also grows fast. Twenty questions across four tools is 80 answers a week, each with several claims. Few teams keep that up for long.
axgeo.ai, the tool we recommend for this
axgeo.ai runs the same check for you every week. You approve a business fact sheet once. The platform then asks the AI tools your questions on a schedule and grades each answer against that sheet.
Here is how answer accuracy works in practice.
- Each AI answer is broken into separate claims.
- Every claim is graded against the fact sheet you approved.
- The source pages the engine used sit beside each graded answer, so you can see which site to fix.
- Wrong claims become ranked fixes. You can turn each one into a task with a baseline and see whether the next answers clear.
Answer accuracy is on every plan. The Local plan is £99 a month plus VAT and checks ChatGPT, Gemini, Perplexity and Google AI Mode weekly. Local Pro and above check eight AI tools each week, including Claude and the ChatGPT and Gemini apps.
What axgeo.ai does that the others do not
Most AI visibility tools report whether you were named. Some give you a score. Free graders give a one-off look. What sets axgeo.ai apart is the answer key.
- Claims are graded against facts you approved yourself. A generic guess about what is "right" plays no part.
- The pages behind each answer are shown with the grade, so you go straight to the source.
- A live NAP audit of your local citations flags directory listings with the wrong name, address or phone number. Those listings are often where a wrong claim starts.
- Each fix is tracked from baseline to measured outcome.
- Prices are in pounds and public for every plan.
Everything else, in the same login
- AI visibility tracking of whether you are named and where you sit in each answer.
- Google rank tracking to position 30, with the map pack and AI Overviews shown.
- Google Business Profile reviews with drafted replies.
- Schema to state your facts clearly to search engines and AI tools.
- A monthly report with your logo.
Other ways people check
Free graders
Several companies offer free AI graders, Writesonic and HubSpot among them. Our own free AI visibility checker is one too. A grader is a good first look at whether you are named. A single run cannot follow your facts over time.
General AI visibility trackers
Most trackers count mentions and citations across a set of prompts. That tells you how often you appear. To know whether what they say is true, you need answers checked against your own facts.
Asking a team member
Some businesses give the manual check to a member of staff each month. That works for a handful of questions. It gets patchy once the list grows or the person moves on.
What to do once you find a mistake
Fix it at the source first. Correct your own old pages, your Google Business Profile and directory listings, and ask other site owners to update theirs. Then make the right fact plain on your own site. Our guide on when AI gets your business wrong covers each step in detail.
Ready to see what the AI tools say about you each week? See axgeo.ai pricing.
Competitor details are taken from each vendor's own website, read 2 November 2026.