What does the AI Overviews tracker tell you?
It tells you which of your keywords now show a Google AI Overview, and whether your site is one of the sources. It also shows which other sites Google picked and what changed since the last check.
The term AI Overview tracking refers to checking your keywords for a Google AI Overview and recording whether your site is cited.
An AI Overview sits above the normal results for many US searches. A page can rank well and still be left out of it. So it helps to track the overview as its own thing, next to your position.
How big are AI Overviews and AI Mode in the US?
Large, going by Google's own figures. On May 20, 2025, Google said AI Mode was rolling out to everyone in the US. In the same post it said AI Overviews drove over 10% more use of Google in the US and India, for the types of queries that show them.
In its Q2 2026 earnings message, Alphabet said AI Mode had passed 1 billion monthly active users since expanding globally. It also said AI Overviews and AI Mode have been merged into one Search experience. Google says it sends billions of clicks to websites every week through AI features in Search.
Does an AI Overview cut your clicks?
Often it does, though the effect varies by keyword. Pew Research Center found Google users clicked a traditional result in 8% of visits when an AI summary appeared, against 15% when none did. Ahrefs studied 300,000 keywords using December 2025 data. When an AI Overview appeared, the position one result got about 58% fewer clicks.
Being cited changes the picture. Seer Interactive tracked 3,119 search terms across 42 organizations. Organic CTR on queries with an AI Overview fell 61%. Brands cited in the overview earned 35% higher organic CTR and 91% higher paid CTR than brands not cited. That is why the tracker records citations as well as presence.
How does the AI Overviews tracker work?
It reads live Google results for the keywords you choose and records what it finds.
- Choose your keywords. Add the searches that matter to your business to rank tracking. For example, "how much does a new AC unit cost" or "do I need a lawyer after a car accident".
- Set the location. Google results change by place, so you can set a location for each market you serve.
- Run the checks. Every week the live results for each keyword are read in full, including the AI Overview and its sources.
- Record the detail. For each keyword it records whether an overview showed, whether you were cited and which sources were cited.
- Compare with last time. Changes are picked out, so you can see when an overview appears, disappears or swaps its sources.
The weekly AI Overview checks are included, with no extra credit cost. Daily rank tracking also marks each keyword that showed an AI Overview that day, at 2 credits a keyword. A credit is worth 1p, billed in pounds sterling.
How does Google AI Mode tracking work?
AI Mode is covered in two ways. The first is direct. You can add Google AI Mode as an engine for your prompts, and each run reads the AI Mode answer for the market you set, such as a state or a city. It records the answer, the brands named, the order they appear in and the sources Google cited. AI Mode then counts towards share of voice like any other engine.
The second is Search Console. Its Generative AI features report can be uploaded to Axiom GEO, and each upload adds daily AI Mode impressions to the history. Each AI Mode answer costs 12 credits and is available on Professional plans and above. For more on how AI Mode works, see our guide to Google AI Mode.
What do you see on screen?
You see a list of keywords with a clear marker for each one that shows an overview. Next to it are your citation status and the cited sources.
| Check | What it shows |
|---|---|
| Overview present | Whether Google showed an AI Overview for the keyword |
| You are cited | Whether one of your pages is among the sources |
| Cited sources | Which sites and pages Google used |
| What changed | New or lost overviews, and new or lost sources |
| AI Mode answers | The AI Mode answer for each prompt, the brands named and the sources cited |
| AI Mode impressions | Daily impressions from your Search Console uploads |
In rank tracking you can filter keywords by SERP features, including AI Overview. That lets you pick out every keyword with an overview and see your position for each one.
Where does Gemini fit?
Gemini is Google's own assistant, and Alphabet says the Gemini app has 950 million monthly active users. Axiom GEO now asks Gemini with Google Search switched on, so its answers name the pages it used. That gives you a second Google view next to the overviews.
Gemini, ChatGPT, Perplexity and Claude all sit in the AI visibility tracking tool. If an overview or an answer gets a detail wrong, AI answer accuracy checks it against your approved facts.
Who uses it?
SEO teams use it to explain changes in clicks that rankings alone can't explain. Local businesses, such as a Texas HVAC company, set a location for each area they serve. Agencies use it to show clients which keywords now carry an overview and where the client is cited.
Axiom GEO is run from the UK and works for US brands and agencies, and the US hub has more. Plans are billed in pounds sterling from £500 a month, and the pricing page shows an approximate US dollar figure.
Where it fits
Rank tracking gives daily Google positions for the same keywords. AI citation tracking shows the sources across every engine. Content opportunities turn overview gaps into pages to write or improve. Our guide on how to appear in Google AI Overviews is a good place to start.