Keep your fact sheet up to date

Your fact sheet is the list of facts that every AI answer about your business is checked against. If ChatGPT says you are open on Sundays and your fact sheet says you aren't, that answer is flagged on the Accuracy tab. The better your fact sheet, the more useful those checks are.

How to build your fact sheet

Draft facts from your website

1. Press Settings in your sidebar, then Fact sheet.
2. Press Draft from website. axgeo.ai reads your website, your Google profile and your brief. This takes a minute or two.
3. Read the message that says how many new facts were drafted and from how many pages.

Drafted facts show a Draft label. They aren't used for checking until they are approved. A yellow banner counts how many are waiting.

Review and approve drafts

1. Read each draft. Press the pencil to edit one, or the cross to remove it.
2. Press the tick on a single draft to approve it, or Approve all in the banner to approve every draft at once.

Once approved, answers are re-checked against the new facts.

Add a fact yourself

1. Press Add a fact.
2. Choose a topic from the list.
3. Type a short label, such as Invisalign or Opening hours.
4. Write the fact in one plain sentence.
5. Choose How fully is it offered? if the fact is about a service. The options are Main service, Offered but not promoted, On request only and Not offered.
6. Add a note if it helps, for example "offered, but not advertised".
7. Press Save.

The fact is checked against your website as soon as you save it, and a message tells you whether the site backs it up. Answers on that topic are then re-checked.

What the screen shows

Topics

Facts are grouped into cards by topic, with a count in brackets. The topics are Services, Areas covered, Prices and finance, Guarantees and accreditations, Contact and locations, Company, Reviews and reputation, Process and timescales, and Other.

Website check labels

Facts you add or edit get a coloured label from the website check.

• Website agrees means your site backs the fact up.
• Not clear on website means your site doesn't clearly say so.
• Website disagrees means your site says something different.

An amber or red label usually comes with a short note explaining what was found. A disagreement means either the fact or your website needs correcting, and AI engines may be reading the wrong one.

Source and age

Under each fact you can see where it came from, such as From website, From Google profile, From brief, Added by client or Added by Axiom. If it came from a web page, the page address is linked. You also see when it was last confirmed.

Old facts

When a fact hasn't been confirmed for over 90 days, a line at the top says how many are affected and each one gets a Confirm button. Press it if the fact is still true, or edit it if things have changed.

Who can do what

Any member of the workspace can add, edit and remove facts. Draft from website and approving drafts are for the workspace owner and admins. See Members for roles.

Tips for a useful fact sheet

Keep each fact to one plain sentence about one thing. Split "We do implants and whitening" into two facts. Mark services you don't offer as Not offered, so an answer that says you do can be flagged. Location details and offers live on Locations & offers, and longer background goes in your Brief.

Common problems

The Fact sheet tab is missing

The tab appears once answer accuracy is switched on for your workspace. All current plans include it. If it is still missing, email us at [email protected].

"Only Axiom staff can do this."

You tried to draft or approve facts without the owner or admin role. Ask your workspace owner or an admin, or ask them to change your role.

A fact says Website disagrees but the fact is right

Your website probably still has the old detail. Update the page on your site, then press the pencil and save the fact again to re-run the check.

Removing a fact

Press the bin and confirm. The fact is taken off the sheet and is no longer used for checking.